Radisson Hotel Group announced a significant milestone in its expansion plans for India with the unveiling of its second hotel in the popular temple city of Ayodhya in partnership with Jeevani Group and EaseMyTrip together follows the recent opening of the Park Inn by Radisson Hotel, where a positive strategy by the company to tap into the growing tourist market in the Northern Territory. The upcoming Radisson Blu Hotel is conveniently located two kilometers from the Ram Temple to the Maharishi Valmiki International Airport, Ayodhya Railway Station which is conveniently and easily accessible via National Highway 27 Highlighting the prime location, the hotel is surrounded by revered religious sites like Hanuman Ghari, Kanak Bhavan, Nageshwarnath Temple and Tretake Thakur, all within a 2-5 km distance. The purpose of this appointment is to cater to the footfall of religious tourists in the area. Radisson Hotel Group Chairman Emeritus and Senior Advisor for South Asia KB Kachru highlighted the importance of the Radisson Blu Hotel in Ayodhya, which is a key milestone in India’s expansion strategy, especially targeting Tier 2/3 dominant markets. Kachru stressed that the decision to set up a new hotel in Ayodhya was driven by guest demand and positive feedback, which underlined the city’s appeal as a holy destination
Nishant Pitti, CEO of EaseMyTrip, shared insights on the collaboration, outlining the company’s commitment to enhance its hospitality offerings in Ayodhya. Pitti emphasized the goal of the joint effort to set new standards in the hospitality industry and create a major destination in the Holy City. Overall, the partnership between Radisson, Biography Group and EasyMyTrip marks a concerted effort to support the growing hospitality industry in Ayodhya and cater to the needs of visitors to this multicultural destination.
“Economic Impact on Ayodhya: The Ripple Effect of Radisson Group’s Hospitality Expansion”
The economic impact in Ayodhya from the Radisson Group’s expanded hospitality business holds great promise for the local community. With Radisson planning to launch its second hotel, the Radisson Blu, in partnership with lifestyle group, EaseMyTrip, the city could significantly boost its economic position The main reason for this is the potential increase in tourism. The strategic location of the new hotel near major pilgrimage centers like the recently inaugurated Ram Temple, Maharishi Valmiki International Airport and Ayodhya Railway Station is poised to attract a steady flow of tourists expects this to make an impact has come into Ayodhya’s financial sectors. In addition, the supply chain associated with the hotel industry, including local suppliers of food, furniture and other services, can be improved This can increase and support the employment of local businesses their development and sustainability. The new Radisson Blu hotel’s proximity to revered religious sites like Hanuman Ghari, Kanak Bhavan, Nageshwarnath Temple and Treta K Thakur is likely to increase footfall This provides local services, including shops, restaurants and cultural activities , have the opportunity to promote economic diversity In addition to the immediate impact on tourism and hospitality, the establishment of the Radisson Blu Hotel also shows confidence in the economic potential of Ayodhya This vote of confidence could attract more investment from the hospitality sector and other sectors, and could provide Ayodhya has turned into a thriving economic hub .
Also Read – Top 10 Best Must Visit Tourist Places To Visit In Ayodhya
